by Larry Kulchawik Like many of you, I have spent many COVID quarantine hours reading more than ever before. I also have been spending more
(Pictured above L-R: Sean Anderson, IACC president, Mark Cooper, IACC CEO, and Alan Corlett, group commercial revenue director for U.K.-based De Vere) Making a positive
Here they are—the young professionals scrolling through their social media feeds while waiting to check in for an event. “Lazy,” “entitled,” “avocado toast lovers”—this is
by Cynthya Porter For exhibition managers, change is a constant in terms of the tradeshow environment, with evolving technology, economic factors and design trends upending
by Aloysius Arlando, AIPC President By 2020, millennials will make up more than half of the global workforce and account for the largest segment of
“Selffees” Are Millennial-Inspired Giveaways by Haley Wilson Freeman This is it — the answer to your tradeshow marketing angst: edible selfies. It’s your face, or
According to a study by Successful Meetings, millennial event planners are leading the way when it comes to leveraging social media in their event planning,
