Nth Degree, a full-service global event marketing and labor management company, strengthened its global presence by adding a new account director to its London office. Anthony Lacey will support European Director Francis Mugford and the company’s ongoing effort to expand event marketing and management services across its global portfolio.
“Hiring Anthony is part of our long-term plan to continue furthering our reach, capabilities and services into global markets. His international agency background and project experience across three continents will serve our clients well on their own path of globalization,” said Scott Bennett, executive vice president, client services, Nth Degree.
Lacey comes to Nth Degree from Imagination, a creative agency based in London, where he was an account manager. He developed and delivered integrated marketing solutions that drove compelling brand experiences for a large cross section of brands and clients like Jaguar, Land Rover, Rolls-Royce and Aston Martin. Lacey’s skills range from financial management and revenue generation to brand development and global relationship management. Lacey has also successfully represented global brands in the North American market, ensuring worldwide brand consistency and regional cost-saving efficiencies.
‘‘By joining the Nth Degree team, I hope to expand our client services offering within Europe and help cultivate further brand exposure and business development. I’m very excited to implement the extremely high standard at which Nth Degree serves their clients worldwide,’’ said Lacey.
For more information, visit nthdegree.com