The Brazilian Society of Television Engineering (SET) and the National Association of Broadcasters (NAB) announced that NAB President and CEO Gordon Smith will deliver the keynote address Aug. 20 at the opening ceremony of SET 2013 in São Paulo, Brazil.
“SET is very excited to have Gordon Smith speak at this year’s conference,” said Olimpio Franco, president, SET. “NAB and SET have, as a common goal, the promotion of innovation and education in the broadcast industry. Brazil is the largest international delegation at the NAB Show, greatly because of the longstanding relationship between SET and NAB and our mutual desire to provide more global business opportunities for our members.”
Gordon Smith, who previously served as a two-term U.S. senator from the state of Oregon, joined NAB as president and CEO in November 2009. Under Smith’s leadership, NAB advances radio and television interests in U.S. legislative, regulatory and public affairs.
In his remarks, Smith will share how NAB’s advocacy efforts on behalf of U.S. radio and television stations enable broadcasters to fulfill their mission of preserving critical values that are the foundation of democratic ideals. Also addressed will be how advancing broadcast technology and promoting stations’ interests in policy issues, such as spectrum incentive auctions, supports stations’ commitment to serving their listeners and viewers.
SET, a non-profit technical society formed by technology and operations professionals, aims to develop technical knowledge in the complete chain of electronic media from production to delivery. Its annual conference is held concurrently with Broadcast&Cable, an extensive equipment and technology show from Aug. 19-22. Attracting more than 10,000 attendees, the annual event is considered the largest and most significant convention for broadcast and digital media professionals in South America.
NAB, an advocacy association for America’s broadcasters, organizes the NAB Show, held in Las Vegas each year. Scheduled April 5-10, 2014, it is the world’s largest electronic media show covering filmed entertainment and the development, management and delivery of content across all mediums. With more than 93,000 attendees from 155 countries and over 1,500 exhibitors, NAB Show is a marketplace and educational forum for digital media and entertainment professionals.