MC² (“MC-squared”), an exhibit, event and environment design and production agency, has earned two prestigious MarCom Awards. With more than 6,500 entries, MC2 was selected for the following marketing programs:
- MarCom Platinum Award for Ferag @ Drupa in the Trade Show Exhibit category (photo at right)
- MarCom Gold Award for Nokia Bell Labs “Anomaly” in the Communication Program category (photo below right)
The MarCom Awards, an international awards program, recognizes outstanding achievement by creative professionals involved in the concept, direction, design and production of marketing and communication materials and programs. Winners are selected from over 300 categories in Print, Web, Video and Strategic Communications. This year, only 17 percent of all entrants received a Platinum Award, which are presented to the most outstanding entries in the competition, recognized for their excellence in quality, creativity and resourcefulness. The Gold Award is presented to entries that exceed the high standards of the industry norm, which is approximately 24 percent of all entries.
“We are proud to have our work be recognized with these two prestigious awards,” said Rich McAdam, president of MC². “We are honored to have been selected by Ferag and Bell Labs to work on these exciting projects and the results show of our team’s hard work, innovative ideas, and strategic insight.”
Designed by MC2 Europe, the Platinum award-winning trade show exhibit, Ferag at the Drupa trade fair, showcased Ferag’s modern, forward thinking attributes and technology with a focus on the company’s Swiss roots. To see video highlights from the booth, visit MC² Europe’s YouTube channel.
MC2’s work in transforming an unused portion of Bell Lab’s dining room into The Anomaly earned the agency Gold Award. The Anomaly, a 24-by-18 foot space that is a 360-degree immersive environment, includes a floor-to-ceiling 4K video wall with touchscreen capability. The space fosters communication as a technology demonstration space, a classroom, a video and graphics library, an executive meeting space, a video conference room and a broadcast hub.
The MarCom Awards are administered and judged by the Association of Marketing and Communication Professionals. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. A full list of winners can be found on the MarCom Awards website at enter.marcomawards.com/winners.
MC² (“MC-squared”) is a leader in the exhibit and event marketing industry. The company designs, builds and manages integrated marketing programs for events, exhibits, and brand environments for the world’s best brands. They have 15 locations in the U.S. and Germany. For more information, visit: www.mc-2.com.
