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HCEA to live stream keynote address and state of the industry report

The Healthcare Convention & Exhibitors Association (HCEA) will feature a new live streaming video technology to be showcased as part of the educational program for the 2012 HCEA Annual Meeting, June 23-26, in Orlando, Fla.


On Sunday, June 24, HCEA, in association with Ascend Integrated Media, will stream the opening keynote address by James Spellos, CMP, president of Meeting U., as well as two afternoon sessions:

• HCEA State of the Industry Report from Frank Skinner, executive director, HCEA

• Anatomy of Strategy – A Get to the Heart of the Matter Moment from Cassandra Costello, manager of marketing and sales operations Actelion Pharmaceuticals US Inc., and Jerry Gerson, corporate training and measurement, marketech360

All three sessions will be streamed live at the HCEA website at www.HCEA.org. The video also will be archived for members’ later viewing.

“During this year’s Annual Meeting, we are pleased to showcase this technology that HCEA believes will prove valuable for members,” said Jackie Beaulieu, executive vice president, HCEA. “Video-streaming allows members who are unable to attend the event to experience the great presentations. It essentially extends the value of our conference and increases our reach.”


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