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First Ever Research Helps Large Shows Attract & Engage Attendees

david-saef-b-and-wDavid Saef (at right) to Keynote Large Show Roundtable, September 29, New Orleans

Lippman Connects, producer of Large Show Roundtable, announced that David Saef, executive vice president Strategy & MarketWorks (DSStrategy), will be the keynote speaker at the September 29, 2016, LSR in New Orleans, LA.

Titled Attracting, Engaging and Immersing Event Attendees: Learnings from first-ever industry-wide Traffic Builders Study, Saef will reveal strategies and initiatives show organizers are deploying to attract and engage attendees at shows. “I will share successful examples of how to attract and immerse attendees, which tactics are commonly deployed, what’s unique, and how to measure success,” Saef said.

In making the announcement, President of Lippman Connects, Sam Lippman said, “David will inform LSR attendees how they can leverage the advantages of being a large show to build traffic and engagement.”

Attendance at the Large Show Roundtable is limited to no more than 12 qualified executives and managers— including CEOs, group show executives, show managers, sales managers, and marketing management at events with 125,000 or more net square feet of exhibit space.

This will be the final LSR of 2016. New Orleans Convention and Visitors Bureau, New Orleans Ernest N. Morial Convention Center, CompuSystems, Exhibit Surveys, EXPOCAD, GES, mdg, and Trade Show Executive are the sponsors.

Lippman Connects produces and facilitates exclusive events for exhibition and convention industry professionals. Each event—Exhibition & Convention Executives Forum, Attendee Acquisition Roundtable, Exhibit Sales Roundtable and Large Show Roundtable—provides attendees, and a select group of sponsors, the opportunity to network, discuss challenges, and share best practices.

Complete details, including registration information, are available at www.lippmanconnects.com/lsr.

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