Exhibiting at the annual EIBTM tradeshow has proven highly successful for North America-based exhibitors.
Officials for EIBTM, a global platform for the meeting and events industry, recently announced 47 percent of hosted buyers who attended EIBTM 2012 placed business in North America as a direct result of their attendance at the show.
“At EIBTM 2012, we welcomed 207 exhibitors from North America and have received some excellent feedback following their time at the show,” said Graeme Barnett, exhibition director, Reed Travel Exhibitions. “This year, we hope to welcome even more North American exhibitors and look forward to supporting them to achieve their international business objectives for the show.”
EIBTM provides exhibitors with a unique opportunity to conduct business face-to-face with global hosted buyers who have undergone a strict application process to ensure that they have proven international purchasing budgets.
EIBTM 2013 is scheduled Nov. 19-21 in Barcelona, Spain, and the EIBTM Forum will take place Nov. 18.