April 18, 2024 2:27 PM
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American Express and Cvent to launch meetings management solution

American Express Meetings & Events, a full-service global meeting and event management provider, and Cvent, a meetings technology company, has announced an agreement to offer an integrated service and technology solution for the management of meetings and events.


 The companies’ expanded relationship will launch in November 2012 with a meeting planning web portal customized by Cvent for American Express Meetings & Events clients. This web portal will include such features as a centralized calendar; a Meeting Requestor tool to help automate meetings sourcing; and a Request History tool, which provides a database of past meeting requests. American Express Meetings & Events clients also will have limited-time exclusive access to Cvent’s Meeting Cost Estimator.

“We believe that Cvent joining forces with American Express Meetings & Events is a game-changer for the industry,” said Chuck Ghoorah, co-founder, Cvent. “By marrying their service offering with our comprehensive and easy-to-use online technology, we will help our clients save time and money through both an improved user experience and access to more insightful information, as well as through increased adoption. With more scale, clients can gain greater overall flexibility while maintaining the same high-quality service and support.” 

Additional online tools and enhancements aimed at improving meetings management and the experience of planners and event attendees are expected to launch in the coming months. American Express Meetings & Events customers also will be able to use Cvent’s event-specific mobile applications, which give meeting attendees easy access to information like event schedules, venue floor plans and the ability to message and connect with other attendees.

“This collaboration between our best-in-class meetings and expense management services and Cvent’s cutting-edge and intuitive technology brings even more extensive capabilities to our existing MEETINGS EXPERT solution,” said Issa Jouaneh, vice president and GM, American Express Meetings & Events. “Organizations have different needs and objectives when it comes to managing their meetings, but regardless of whether a client has an established Strategic Meetings Management program or are managing meetings on an individual basis, there continues to be opportunity to activate levers for increased control, insight, and cost savings. This integrated solution provides a strong and flexible foundation of service and technology to address those diverse needs.”

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