March 29, 2024 12:03 AM
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A Different Approach to Partnerships

Momentum Management crafts a customer-committed culture

Since it was founded in February 1991, Momentum Management’s slogan “Let’s Build Something Great Together” has become the guiding principle for which the nationally recognized labor management company lives by.

The slogan stems from the Alpharetta, Ga.-based company’s approach to establishing relationships with exhibit houses and growing these relationships into long-term collaborations.

Randy Bott, president and CEO, Momentum Management
Randy Bott, president and CEO, Momentum Management

From the beginning, Momentum’s staff has informed clients that their ideas, needs and concerns will always be heard and addressed during the company’s labor management process. Momentum’s client-centric Platinum program centers on this message, which originated from the company’s leadership.

“Our customers dictate what they need. We listen. Some customers need a higher level of service. We adapt to the needs of our exhibit house clients. Exhibit house clients may have someone with a big program that may need consistency from city to city, and we customize an approach accordingly,” stated Randy Bott, president and CEO, Momentum Management.

What also has set Momentum apart from other companies, added Bott, is its investments in-house proprietary technology and processes designed to give clients the utmost level of service. The company leverages these technologies and its years of experience to deliver measurable results throughout every step of the tradeshow process.

“Our exhibit house clients challenge us to meet their needs. They drive what services we develop and how we service them,” commented Bott.

Exhibit houses involved in projects outside the tradeshow industry have called on Momentum to deliver a variety of services, such as road shows, special and corporate events, and retail interiors. Momentum employees also act a resource for clients.

“It’s a team,” he said. One thing Bott will never underestimate is his team. “They are our company. They provided our service accomplishments and innovations. They make the difference. The culture of the company is innovation and to be committed to their customers,” he added.

Twenty-four years ago, Bott left what he described as an “exhibit house leader” to start Momentum Management. Although he gathered advice from others on this journey, Bott said he knew that he wanted to take his time to grow the company.

“We never sprinted. We ran a marathon and continue to do so. It’s the people who make it happen,” remarked Bott.

Momentum’s city managers and lead personnel helped the company expand to more than 20 cities throughout the U.S. and Canada. They believe the best is yet to come. Their eye-stopping red polo shirts have made them instantly recognizable on the show floor, and their unique approach has attracted a loyal following.

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